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Newsletter Sign-Up | Total Access Info | Advertise | Contact Send to a Colleague RSS Feed January 3, 2011 Online Ad Spending Set to Break Records After the setbacks of the recession, online ad spending's upward trajectory in the US will carry it to new peaks each year through 2014, eMarketer predicts. Full Article Advertisement A Must Read: 2011's Hottest Email Tips Stay up-to-date on the latest in email marketing and discover tips and tactics you can use to drive success in 2011. From growing trends in opt-in methods to a continued focus on retention and re-engagement, this white paper is sure to keep you current on everything email marketing. Download the white paper today! Paying for Online Content as Popular as Ecommerce While many industry watchers have questioned web users' willingness to pony up for content like music, video and games, research has found that about two-thirds of online Americans have done so—almost the same number who have bought tangible goods over the internet. Full Article Advertisement You are about to deliver a presentation on your latest flash of digital marketing genius. You can: Support your brilliant idea with hard data and analysis. Pitch from the seat of your pants. Hope no one notices you don't have a real business case. Not attend your own presentation. If you picked A, eMarketer Total Access is right for you. Learn why. Recent Articles How Tweens, Teens and Parents Decide What to Buy Walgreens Embraces Mobile as Key to Multichannel Success B2B Possibilities for Mobile Following Japan's Lead on Social Games Trends in Consumers' Time Spent with Media Can Consumers Learn to Love Behavioral Targeting? Email, Social Media to See More Marketing Dollars in 2011 See All Recent Articles Recent Blog Posts Social Networks Will Change Ways People Give to Charity Marketers Spending More on Social Media for the Wrong Reasons Digital News Platforms Still Present Opportunity For Marketers What Facebook Has in Store for Its 'Places' and 'Deals' Features eMarketer Webinar: Key Digital Trends for 2011 See All Recent Blog Posts US Ad Spending: Online Outshines Other Media 11 Trends for 2011 Tablets: New Screens for Marketers The Digital News Audience: 24/7 Participation Social Media in the Marketing Mix: Budgeting for 2011 Get eMarketer Total Access—includes all reports and data. Learn More. eMARKETER IN THE NEWS 12/29: Tech News World - Internet Tracking May Not Be Worth the Headaches 12/28: ClickZ - AT&T Puts Ratings and Reviews on Facebook Page See All News Coverage eMARKETER SPEAKING AND EXHIBITING German Media Conference January 17, 2011 eMarketer CEO Geoff Ramsey will be presenting a session on "What Germany Can Learn from Global Trends in Brand Measurement and Online Marketing" See All Events To ensure delivery, add emarketer_daily@emarketer.com to your address book. If you cannot view the HTML newsletter, please read it on our website. You are currently subscribed to the eMarketer Daily Newsletter as oomsatya1.digitalnewsportal@blogger.com. Follow these links to unsubscribe or change your email address. The eMarketer Daily is published each weekday by eMarketer, Inc., Nicole Perrin, Editor. Click here to submit research for potential inclusion in the eMarketer Daily. ©2011 eMarketer, Inc. 75 Broad Street New York, NY 10004 Privacy Policy Email Marketing by Listrakâ„¢