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Creating sites that stick using analytics How 'sticky' is your website? Do you provide relevant content that keeps users engaged? Can you predict exactly what content your visitors are looking for on each page? While no single person is able to spend the time analyzing and predicting the intentions of a diverse customer base, automated marketing technologies can help marketers better understand their customers' intentions. In this webcast, you will hear from Adobe customer, The Washington Post, to see how they are using Adobe SiteCatalyst and Adobe Test&Target to optimize their site for uber-stickiness. Creating a website that is engaging, relevant, and optimized cannot be understated. It's not too late to increase the stickiness and profitability of your website. This webcast and guide will review: Steps to create an optimization roadmap for your site 8 testing best practices from The Washington Post Using Adobe Test&Target to increase RPV (Revenue Per Visitor) by 11% Download now > Webcast + guide Follow us on Facebook and Twitter

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