LA Games Conference: Last Call for Speakers - Submissions Close This Week!

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| Phone Registration:310-855-0033 ext. 0

Last Call for Speakers - Submissions will close this week!

Only very limited spots open: Submit Here | View Agenda

Panel Spotlight:
Brands Got Game? The Latest Opportunities for Advertisers To Connect with Millennials

Through Games and Social Networks This panel of advertising, brand and games executives will discuss opportunities for advertisers and brands to reach consumers through the games, virtual worlds and social networks. How are brand marketers and their agencies navigating this space? What advertising campaigns work in games and online communities? How are consumers reacting to ads in games? How are advertising executives working with game developers? What are the opportunities and challenges in incorporating advertising and brands into games and online communities? On the other side of the coin, how can game companies generate revenue and free mass advertising by incorporating digital game content into brand advertising? Panelists include:


Maria Casey Senior Manager of Business Development Arkadium	Tim Steudler Corporate Alliances & Business Development Activision	Bill Young Managing Director, EA Ready Electronic Arts	Steve Sims VP of Client Services Badgeville	Matt Story Director Denuo

Introducing DMW Workshops – Due to Popular Demand!

You spoke. We Listened. The Digital Media Wire team is proud to present you with a chance to get hands-on instruction from leading digital media experts at the first two exclusive DMW workshops in conjunction to our industry-leading conferences. This is a unique opportunity to sit down for 4 hours of power-sessions in applying the latest media and marketing techniques to your company. The two topics we have picked for 2011 LA Games are Transmedia and Gamification and we have brought in the top experts in the country as instructors from Starlight Runner Entertainment, Bunchball and Badgeville. Don’t miss this opportunity to get ahead in these exploding areas and network with others interested in the same topics. Register now - only 30 seats available for each workshop!

Transmedia Workshop

This 4-hour event is the first of its kind and unique in the world, delivering practical, how-to transmedia training led by leading cross-platform producer and strategist Jeff Gomez. Now he will teach his signature transmedia development process to business executives, content producers, marketers and creators. The world’s biggest studios and corporations turn to Jeff for guidance on how to transform their intellectual properties into massive hit franchises that successfully leverage an array of global media channels and mass audience touchpoints.

Gamification Workshop

You have content that people want. Are you extracting the most value out of it? It's clear that games have the power to engage, motivate, and drive students. Why aren't you using them? Just getting your brand noticed is no longer enough. Is game-based marketing the answer? This unique workshop co-hosted by two leading companies in the Gamification-space, Bunchball and Badgeville, will show you the latest in how some of the world’s leading media companies and brands use fundamental human engagement techniques such as reward, status, achievement, competition and self-expression in your media and marketing mix.

Workshop Instructors


Jeff Gomez CEO & President Starlightrunner Entertainment	Steve Sims VP of Client Services Badgeville	Molly Kittle Director of Creative Strategies Bunchball

For more information, please visit www.lagamesconference.com.
For sponsorship opportunities, contact Jay Baage: jay@digitalmediawire.com or at 310-855-0033 ext. 704.
For media partnerships, contact Duan Li: duan@digitalmediawire.com.

2011 Sponsors & Media Partners